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Explore our Frequently Asked Questions

If you have a question not covered here please get in touch

General Questions

What makes you different from other digital marketing service providers?

Ormi Media is a boutique digital marketing services firm. We only take on a select number of clients which means, unlike at other service providers your campaign will not get lost in a sea of projects. We are focused, we work hard and we treat your brand just as we treat our own

Who will we work with?

Ormi Media is a boutique firm where the owner is the project manager and is supported by other SEO, web development and content marketing professionals to execute the campaign. This means you speak to the same person every time, we develop a strong relationship and you will always have someone that treats your brand as their own looking after your campaign.

Do you have lock in contracts?

Ormi Media offers no lock in contracts, to terminate your contract you must provide 30 days written notice. The full details will be provided in our service agreements. For long term clients, after a period you may be offered the option to lock in your contract for a fixed term which can protect your current rate from any price increases. Speak to our team to learn more.

Do you work with brands outside of Australia?

We definitely work with brands outside of Australia, in fact the majority of our brands are located outside of Australia. If you are also outside of Australia, get in touch and we can see if it makes sense with our time zones to work together.

Search Engine Optimisation – SEO

What is SEO?

SEO is a form of digital marketing that focuses on improving your brand’s organic visibility in search engines for queries related to the products and services you offer. This helps brands generate new business from search engines like Google, typically at a significantly lower cost than Pay Per Click Advertising does.

How Does SEO work?

There is so much misinformation about SEO out there, so this is a common question. There is no magic switch we can turn on to get you to page 1. Building visibility is a process that involves a lot of ongoing work. Campaigns focus on many areas including the technical issues on your website, site structure, user experience, quality and quantity of content, backlink profile and other on site elements. To rank on the first page for a search query you must be the most relevant resource for users.

How much does SEO cost?

SEO is not a set process of activities that can be completed and the job is done, it is not the installation of new house lighting. As such the ongoing cost of SEO to build your search engine visibility to attract customers is completely tailored to your situation. This includes things like your location(s), how old your business is, how old your domain is, on site content, your back-link profile and more. This has to be compared to your competition and what they are doing. Campaigns can begin at $1,500 per month ongoing but we have many clients who invest multiple thousands of dollars per month and generate much more money than they put in. We would also urge you to reconsider SEO from being perceived as a cost to an investment in generating new business.

How long does it take to see results from SEO?

SEO results grow over time. It depends on where you are starting and where this is in relation to your competitors. Have your competitors been in business 25 years and have a strong presence? This will take you longer to overcome with a campaign, than if your competitors are all new businesses not doing effective SEO. Your budget matters here, which is why all of our campaigns are custom quoted for your situation. The more work you invest the sooner you can achieve those growth goals.

Will I get SEO reports?

Yes, once a month, you will have a conference call with your project manager to discuss your overall SEO campaign progress. In this call we will cover strategy, data and insights from the previous month.

Can I pick my keywords?

Yes, once a month, you will have a conference call with your project manager to discuss your overall SEO campaign progress. In this call we will cover strategy, data and insights from the previous month.

Do you guarantee rankings?

Our main focus is building your organic visibility for search queries that lead to more traffic and customers for your business. There is no way to guarantee rankings, search engines do not work like this. If anyone guarantees you rankings, you might want to avoid them. Keywords that produce revenue generating traffic are typically highly competitive and ever changing, you may find anyone guaranteeing rankings are targeting zero competition keywords with zero user interest.